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WM Capital aims to accelerate the development of innovative Business Format Franchising in Italy and around the world, particularly in the multimedia industry and pharmaceutical one, two segment with high growth rate in world. WM Capital’s portfolio currently includes the AZ Franchising Business Format and the Alexander Dr. Fleming Business Format.

AZ Franchising, the first and the unique multichannel system for the development of the companies related to the franchising formulation, since 1999, ranks among the main global leaders in the development of the network systems; it offers a varied portfolio of products and services dedicated completely to the franchisor and franchisee demands, with important relations with more than 50 international media partners... read more ->

Alexander Dr. Fleming Srl, owner of the trademark Dr. Fleming, is the franchise network specialized in the development of pharmacies, health stores and corners. The new project was born by combining the experiences of the Bornino Family, active in the pharmaceutical industry for three generations, and WM Capital, the company specialized in Business Format Franchising, which promotes businesses’ growth through the development of franchising in Italy and abroad... read more ->

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